Micro markets

I had an interesting conversation with a Portland, Oregon agent the other day. His comment about the bay area, San Francisco in particular, real estate was telling. He thought that all of San Francisco was on fire market wise. He had no concept of "micro" or "neighborhood" markets. A recent listing I had in the Outer Mission took 90 days to sell and that after a price reduction. Go over to Noe Valley and prices/sales are much stronger. I asked him about Marin County and he said, "huh?". Or Piedmont. Same response. Heck, there are some public parks in Oakland and Berkeley where parents and nannies take their young kids to play that drive the market in those neighborhoods. Just something to keep in mind when considering the market. Each micro market is different.